Month: July 2017

Clicks Magazine: Social Media, Customer Referrals, & Facebook Ads

Clicks Online Magazine
  • Is Social Media Automation Right for Your Business?
  • 3 Strategies to Help Make Your Customer Referral Program a Success
  • 7 Mistakes You’re Making With Your Facebook Ad Campaigns
  • What Motivates People to Buy?

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How to Get Traffic to Your Website (in as little as 24 hours)

How to Get Traffic to Your Website (in as little as 24 hours)

lf there’s one thing just about every website business owner needs more of, its website traffic.

But not just any traffic.

Naturally, you want targeted traffic who is interested in what you’re selling.

How to you get traffic to your website?

Answer: by employing as many reliable traffic methods as possible.

Here are 12 ways you can drive targeted traffic to your website starting in as little as 24 hours:

How to Get Traffic to Your Website

Start a Facebook Group

Log into Facebook and click on Create a Group in the left-side navigation bar.

You’ll be able to choose a name for the group and choose whether it’s open (this is your best choice for a business), closed (must be a member to see the posts) or secret.

This is a great way to start a discussion group or support group.

For example, you could start a support group for those who are trying to lose weight or start a discussion group for people who like to modify their sports cars.

Invest in Facebook Advertising

Your audience is probably already using Facebook, which makes it a great way to get your message in front of them and drive trafficto your website.

Log into your Facebook account and start here:https://facebook.com/ads/manager/creation/creation

Then use Facebook’s ad tools to narrow the demographics and user behavior down to a targeted audience.

Post Share-Worthy Content

lf you want to take advantage of social media’s naturally viral platform, then post content worth sharing.

This is content that possesses one or more of the following factors:

  • Unique
  • Useful
  • Entertaining
  • Controversial
  • Uplifting, inspiring, or motivational
  • Funny

After you post good content, then follow the next tip

Encourage People to Share

Posting share-worthy content is part of the equation.

The other part to present a call to action where you specifically ask people to share, retweet and re-post your content.

For example: Click share if you agree!

Another example: Share with your friends they’ll love you for it!

Funnell Fans and Followers Back to Your Site

While it’s great to build up a big social media following, don’t forget that the goal is to drive traffic back to your website.

One good way to do this is to pin a post at the top of your page that offers people a free lead magnet product in exchange for their email address.

You can then link to your web page.

TIP: Many of the major email service providers offer Facebook apps you can use to build your list.

Check with your provider to see if they offerthese tools.

Start a Contest on Social Media

You can get more subscribers, followers, and traffic if you offer awesome prizes and use a tool like www.rafflecopter.com.

Rafflecopter lets people get more entries by sharing your contest with their friends, which can make your contest go viral.

Pro Tip: Offer all runners up a limited-time discount coupon on your products as a consolation prize.

It’s a good way to boost sales!

Redesign With SEO in Mind

If you’re getting ready to build or redesign a website keep SEO in mind. Don’t do a thing until you’ve figured out your main keywords.

Then you can include those keywords within the navigation menu, other internal links, page titles and more.

Consider Your URL Link Names

Try to include keywords in your links (e.g.,yourdomain.com/keywordhere/).

It’s also a good idea if your domain name includes a keyword, if possible.

TIP: If you’re using WordPress, log into your dashboard, go to Settings and choose Permalinks.

Then choose a link structure which puts the post name in the link.

Note that WordPress also lets you manually choose your link name when you’re creating the post.

Your Website is Mobile Responsive

Google now includes mobile-friendliness as part of their ranking factors.

This means your site should:

  • Have a responsive theme
  • Space links out so they’re easy to tap

You can check your site for free at https://search.google.com/test/mobile-friendly/

Be Sure Your Site Loads Fast

Google prefers sites which load fast, especially for their mobile users.

But you know what?

Your visitors want a fast-loading site too.

So go through your site and, if needed, reduce the size infographics, turn off autoplay on videos or audios, and be sure all scripts are running smoothly.

Place Like and Share Buttons on Your Blog

In other words, make it easy for people to like and share your blog content on social media and get more traffic back to your website.

If you’re using WordPress, you can search plugins for social media share plugins (go to https://wordpress.org/plugins/).

Or you can directly opt for a popular plugin such as Social Media Feather (at https://wordpress.org/plugins/social-media-feather/)

Analyze Top Traffic Sources and Repeat

Some ad venues provide built-in tracking tools, including Google AdWords and Facebook Ads.

Your email service provider likely does too.

If you need tools for other campaigns, then check out Google Analytics or the alternative at Piwik.org

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Implement as many of these suggestions as you can and watch the impact it makes on your business right away.

Want a more hands-off approach?

Fill out our discovery form or browse through our on-demand marketplace.

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